Marketing team of


  • Own the brand

  • Own lead generation and lead nurture process, including tool support (HubSpot)

  • Own all marketing channel management

  • Campaign based marketing and reporting (email marketing, video, social, etc.)

  • Own content strategy and marketing and editorial calendars

  • Content creation and promotion (content marketing - blogs, eBooks, podcasts, infographics, etc.)

  • Create and own marketing and sales assets & enablement (fact sheets, solution briefs, pitch deck)

  • Drive customer success stories and partner stories

  • SEM, PPC, and online advertising

  • Website updates and maintenance & search engine optimization (SEO)

  • Market research and competitive research

  • Public relations / media relations

  • Event management logistics and topic drivers - incl. conferences, webinars, podcasts, etc.

  • All design work, work with external partners for animation

  • Support and promote company culture initiatives incl. employer branding

  • Support Lagoon marketing


  • Strategy of Lagoon marketing

  • Nurturing of qualified sales leads

  • Demos, in-depth sales conversation during (virtual) events



  • Brand Ambassador

  • Solutions Marketing Manager

  • Digital / Social Media Marketing Manager

  • Lead Generation Manager

  • Website Manager

  • Designer

Current Staffing